A quick sketch to visualize the concept of ‘Our Design’, and the focus of a working theory on creating value based design.

Dirk+Weiss practices ‘Our Design’, and believe that value does lie in knowing that what we are designing and developing, actually is working. This working theory focuses less on (but does not disregard) the upfront, aesthetic design process, and approaches every project with the assumption that design has a formula, yet is not formulaic, and is calculable.

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graphic copyright 2010 – Dirk+Weiss / www.ourdesign.us